Lots to do!

Its Tuesday, and it feels like I have been in school for more than just one day! It is that time of the semester when things are starting to get really busy. Yesterday, I had 2 classes and then a Retail Seminar about shopper marketing and social media. This was very interesting because we discussed the impact social networks, such as facebook and twitter have on marketing. I have a facebook account, but I never have understood the big deal about twitter...So, I thought I should check it out. I can't say I have actually "tweeted" yet, but we will have to see. If you would like to follow me on twitter, my username is jessicamaland.

This morning, I had my marketing classes. In shopper buyer, we are now discussing the cultural paradigm and reading the book "Blink" by Malcom Gladwell. I am really enjoying this class because it is very different from any marketing class I have ever taken. After Shopper Buyer, I had my marketing research class. In this class, we are working on our surveys for our market research project. My group is researching the consumers perception a certain private label's packaging, old vs. new. I am interested to see how other consumers feel about the new packaging and if it has affected their purchase habits.

Realtime Economics is about to start with Professor Kali. This is a professional development course that takes place every other week on Tuesday afternoons. We discuss the current economy and our views. I really enjoyed our class discussions last semester in his class, so I knew that this professional development course would be interesting.